Saturday, January 12, 2013

dan meyer - 40 yrs + of personalization

I'm not merely snarking that what we think is new and great isn't so new. I'm also saying it still isn't great. Stanley Erlwanger wrote an incredible piece in 1973 illustrating how easy it was for a student named Benny to appear successful in IPI while actually knowing very little. Both in 1972 and in 2012, these systems ask questions that are trivial enough to be gamed.

perhaps some things are changing... 

funny how a word like - personalization.. has gotten us demanding more compliance.

or not.