Thursday, August 2, 2012

brandon barnett

bif 8 storytellers


embrace complexity

Keeping up with the cultural shifts wrought by technology has many market analysts in a whirlwind. As new technologies develop, we interact with each other differently. Subtle movements in the way we do business ripple across our markets and have impacts that we can’t even explain, much less predict.
Brandon Barnett, director of business innovation at Intel Labs, says we shouldn’t fear all of that complexity. We should embrace it.