Saturday, July 9, 2011

john hagel

resolving the trust paradox

change in building trust - used to be based on knowledge stocks, trusted people if they always knew the answers

today:
If someone only presents strengths and accomplishments, we know they are not sharing with us the full picture. If they don’t trust us enough to share their weaknesses and vulnerabilities, why would we ever trust them?
and all those credentials and certifications that were so important in the past, what do we think of them now? In a world that is so rapidly changing, they mean less. Sure they provide external confirmation of knowledge stocks, but those knowledge stocks are rapidly depreciating. What we learned or did in the past is much less compelling that we are learning or doing now.
At a deeply personal level, trust is built by sharing vulnerability.
this is exactly the opposite of what we were taught in a world of knowledge stocks. This is why the new approaches to building trust are so deeply subversive - they require us to challenge the most basic assumptions of the conventional wisdom of the past and to act in ways that directly contradict what we believed in the past. 
As we move into more unstable times, the balance of trust shifts from skill to will.

more forward looking (do they have disposition for uncertainty) than backward looking (track record)
It becomes much more a question about personal attributes than impersonal skills.

So, how do we overcome the natural instinct we all have to avoid expressing vulnerability?  How do we build trust today? One way to build trust is to pursue our passion.  
no time for pretense, anxious to present vulnerability - because then they can get better (dweck)

If we really trust someone else, we are much more likely to take the risks involved in sharing tacit knowledge. So, trust builds advantage by providing privileged access to tacit knowledge.

creating spaces of trust and vulnerability