ideas from wix
http://www.wix.com/html-templates/html/web/design-week?originUrl=http%3A%2F%2Fwww.wix.com%2Fcreate%2Fwebsite%2Fhtml%2Fbusiness-services--community-education%2Fweb%2F1&galleryDocIndex=5
http://www.wix.com/html-templates/html/web/photo-focus-html?originUrl=http%3A%2F%2Fwww.wix.com%2Fcreate%2Fwebsite%2Fhtml%2Fbusiness-services--community-education%2Fweb%2F8&galleryDocIndex=0
http://www.wix.com/html-templates/html/web/t-market?originUrl=http%3A%2F%2Fwww.wix.com%2Fcreate%2Fwebsite%2Fhtml%2Fbusiness-services--community-education%2Fweb%2F9&galleryDocIndex=5
could the t-shirts be videos like simon hoegsberg's site?