Wednesday, January 26, 2011
mosh pits of creativity
Innovation labs are a key part of a movement to overhaul old-style R&D. They are designed to complement, and sometimes even replace, the intensive traditional system -- which required that scientists or engineers toil away privately for years in the pursuit of patents, then hand their work over to product developers, who in turn dropped it onto designers' and marketers' laps for eventual shipment out to the public.
These organizations have discovered that innovation labs can be a powerful tool for big corporations to cut through their own bureaucratic bloat.
Mingling with people....has been key -
create spaces that foster conversation across projects/disciplines/etc
thanks @techfacil
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